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The Tailored Customer Experience Conference

March 28, 2019 | San Diego, CA

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About Bespoke

When you deliver a tailored customer experience at the precise moment your customers are ready to engage, you win and your customer wins. Join 100+ innovative digital marketers from forward-thinking companies, for a one-of-a-kind, one-day event that uncovers the art and science behind crafting tailored customer touchpoints that break through the white noise and delivers a bespoke experience for each customer.

Keynote Speakers

Scott McCorkle

Former CEO of Salesforce Marketing Cloud


Shar Vanboskirk

VP, Principal Analyst, Forrester Research


Peter Wang

CTO, The Mighty

Jenn Fan

Director of Customer Retention, Revolve

Session Speakers

Michael Ahearn

VP Customer Development & Strategy, Vehicle/Sinch

Scott Cohen

Director of Email Marketing,
1-800 Contacts

Andy Craig

Senior Director, Consumer Marketing, Avoya Travel

Kate Nowrouzi

SVP, Deliverability & Strategy, Sparkpost

Lauren Purcell

Senior Email Marketing Automator, Ancient Nutrition

Alexa Yoshimoto

Retention Marketing Manager, Revolve


Wednesday, March 27

6:00 PM

Pre-Conference Private Beach Party (with surprise guest)

Thursday, March 28

9:00 AM

Morning Keynotes

12:00 PM

Networking Lunch

1:00 PM

Breakout Sessions


Afternoon Keynote

5:00 PM

Networking Reception


Be Inspired

Be inspired by the technology, use cases, best practices and real results of some of the most innovative growth marketing teams. We'll cover topics ranging from deliverability best practices to real-time cross-channel personalization. You’ll leave the session with a playbook full of ideas, solutions and experiments to fuel growth in your business.

Session 1

1+1=3: Deliverability best practices andindustry trends

A fireside chat with Kim Paxton, Cordial's Director of Deliverability, and Kate Nowrouzi, Sparkpost's SVP of Deliverability.

Session 2

Building the segment of one

How Ancient Nutrition leverages Cordial’s real-time customer data collection to personalize one to one.

Session 3

Powering customer-obsessed commerce

How Custora uses AI to power predictive audiences.

Session 4

Blueprints for cross-channel personalization

How Revolve creates connected customer experiences across email and mobile using Cordial.

Session 5

Opportunities with Open Channel

How Avoya travel uses Cordial's Open Channel to personalize call center communication.

Be Empowered

Designed for technical marketers, this session will provide a deep dive into the exciting new capabilities we’re launching at Bespoke. Join Cordial’s Product and Solutions teams for demonstrations and technical personalization use cases you can put into practice immediately. You’ll leave the session empowered with a new set of tools to build stand out experiences that will wow your customers.

Session 1

Drag, Drop, Send! Winning with Sculptand SMARTY

Best practices for building 1:1 customer experiences with Cordial’s Sculpt Editor.

Session 2

The next generation of personalized customer engagement

How Sinch delivers one-to-one, data driven engagement with personalized mobile video, RCS and other rich media messaging.

Session 3

Breaking down data silos

How to leverage Cordial’s Data Transformation Engine to supercharge data utilization.

Session 4

Cordial on Cordial

How we built a personalized event experience using RFID readers and Cordial's Open Channel.

Session 5

The only moment that matters is right now

Trigger notification use cases: shopping cart abandonment, product availability & pricing alerts with the Cordial platform.

Full-Conference Pass

  • Keynotes

  • Thought Leadership

  • Breakout Sessions

  • Networking Reception

  • Pre-Conference Private Beach Party

  • SURPRISE GUEST & more!

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Venue + Hotel

Join us for Bespoke at BRICK at Liberty Station for the conference and then unwind at the end of the day with sand and surf at Kona Kai Resort & Spa, both just minutes from San Diego International Airport.

BRICK at Liberty Station

2863 Historic Decatur Rd
San Diego, CA 92106

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Kona Kai Resort & Spa

1551 Shelter Island Dr
San Diego, CA 92106

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Limited Availability.

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Humpreys Half Moon Inn

1551 Shelter Island Dr
San Diego, CA 92106

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Room Rate: $179/night + taxes and fees
Limited Availability.

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Sponsored by innovative companies who are passionate about creating bespoke experiences for their clients and users.